Finance

Lululemon's Price Target Reduced by BofA Securities Amid Slow Q1 Start

Published March 22, 2024

BofA Securities has adjusted its financial forecast for Lululemon Athletica Inc., a high-end athletic apparel company. The firm has reduced the stock's price target from $540 to $530 but continues to hold a Buy rating. This revision reflects a weaker than expected start to the year for Lululemon, which has been facing challenges in the U.S. market.

Challenges in the U.S. Market

The luxury fitness brand has seen a sluggish beginning to the first quarter, with hurdles including macroeconomic pressures and a lack of available inventory in certain popular colors and sizes. These issues have particularly affected certain product lines, making it difficult for customers to find what they want.

Optimistic Outlook Despite Initial Hurdles

Despite these early setbacks, analysts at BofA Securities are optimistic about Lululemon's prospects. They point to the company's innovative product developments, which are set to capture a significant portion of the market and spur considerable earnings growth. Lululemon, known for its quality and style, has also started to attract a younger customer base, which could contribute to its growth trajectory.

To mitigate the current inventory shortfalls, the company is responding with the introduction of new color options to revive customer interest and sales. Although the management's first-quarter and full-year 2024 guidance figures presently fall short of Lululemon's historical growth rates, BofA Securities suggests these projections could turn out to be conservative. This might be particularly true if the influx of new products meets a favorable response from consumers.

Financial Forecast and Valuations

As a response to the tempered quarter-to-date performance, the anticipated full-year 2024 earnings per share estimate has been modestly revised downward by 2% to $14.06. Despite the reduced target, at $530, the stock is valued at 20 times the estimated enterprise value to EBITDA for the fiscal year 2025—a valuation that continues to reflect confidence in the company's financial future.

Lululemon, BofA, Stocks