Companies

Rivian Announces Job Cuts Amid Lower Production Projections

Published February 22, 2024

Rivian Automotive, the California-based electric vehicle manufacturer, has experienced a dip in its stock performance after revealing lower-than-anticipated production projections and announcing a significant reduction in its salaried workforce. The company's latest forecasts indicate plans to manufacture approximately 57,000 vehicles throughout the year, falling short of the initial 80,000 target analysts had predicted.

Rivian's Production Hurdles and Cost-Cutting Measures

Rivian has encountered multiple challenges in scaling up production and cutting losses, prompting the automaker to scale back its salaried employee count by roughly 10%. This move marks the third instance of workforce reductions within the past 18 months as the firm contends with supply chain issues and a dampening demand in the electric vehicle space, largely due to high interest rates affecting the consumer market.

As shared by CEO RJ Scaringe during a conference call, the company, much like others, is navigating through the uncertainties cast by the current economic climate and geopolitical tensions. Investors saw a drop in Rivian shares by 15% to $13.07 during pre-market trading, punctuating the 34% decline the company has faced this year.

Financial Outlook and Strategic Focus for Rivian

Despite these hurdles, Rivian is concentrating on cost-cutting strategies rather than increasing production volume. The company foresees an adjusted loss of $2.7 billion for the year, yet it has succeeded in bringing down capital expenditure forecasts from the anticipated $2 billion to $1.75 billion, thanks to efficiencies gained in production. With a single manufacturing plant in Normal, Illinois, Rivian produces several models, including the R1T pickup and the R1S SUV, and is planning the construction of a second facility near Atlanta to produce a new, more affordable EV model by 2026.

The fourth quarter financials revealed a slightly larger loss than expected, at $1.36 per share versus the estimated $1.33 per share. Interestingly, this quarter saw Rivian losing $40,000 per vehicle, which is an improvement from the $124,000 per-vehicle loss, showcasing a measure of progress despite ongoing challenges.

Comparative Industry Setbacks

Rivian is not alone in its struggles within the EV market. Lucid Group Inc., another emerging EV manufacturer, also reported a production forecast that did not meet analyst expectations. They are projecting to produce 9,000 vehicles this year, which is an improvement over the previous year but still below anticipations. Similar to Rivian, Lucid's shares suffered a 10% decline in early trading following the announcement.

Rivian, electric, vehicles